Hi, I’m Ana Paula Picasso, The Fintech Writer.
Driving Fintech Growth
SEO-Optimized Web Copy
Expert Blog Posts
Strategic Social Media
Who am I? A Passionate Fintech Writer
I’m Ana Paula Picasso and I have 10+ years of experience in the fintech industry, I understand the intricacies and nuances of the fintech landscape.
I specialize in creating high-quality fintech content that speaks directly to your target audience. Whether you need website copy, blog posts, whitepapers, or other written content, I have the expertise to deliver tailored fintech content that drives engagement and conversions.
Boost Your Fintech Brand Visibility
/Send me a message!
Here Is What I Will Do For Your FinTech Business:
Create Fintech Copy that Captivates Your Audience
Build Trust Through Expertly Crafted Fintech Copy that Establishes Your Brand as a Thought Leader
Work Closely with You to Understand Your Fintech Business and Goals
Take Action to Bring Your Fintech Vision to Life Through Strategic, Action-Oriented Copy
My Services
Blog Posts
As a fintech copywriting expert, I craft compelling, persuasive, and engaging blog posts that speaks directly to your audience, tells your story, and drives conversions.
Web Copy
I understand that copywriting is just one piece of the puzzle. That’s why I offer strategic insights to help you optimize your content for SEO, power your website’s performance, and drive more targeted traffic.
Social Media
From content creation to social media campaigns, I help you leverage social media to grow your fintech business and stay connected with your target market.
Grow Your Fintech Brand with a Podcast
I create and produce high-quality fintech podcasts that build brand authority and generate leads. From concept to distribution, I handle everything.
What I offer: full-service podcast creation, including concept development, content writing, recording, editing, and distribution.
Let’s talk!
What my clients are saying
“I have been working with Ana at Swedish Blockchain Association for the last couple of years and she does a great job at keeping our community engaged. She is also a great speaker and does some good crypto podcasts. She has a deeper understanding of the crypto ecosystem and marketing/PR.“
Sukesh Kumar Tedla, CEO and Founder of Kryptos
“Ana is a highly professional digital marketer. We had a great professional relationship based on mutual trust and the ability to execute campaign ideas to achieve major results. Ana has a strong set of marketing skills, as well as the ability to generate great content based on her experience and knowledge.”
Anna Blyablina, Cofounder STHLM Fintech Week
Ready to Amplify Your Fintech Brand with Powerful Copy?
/ Let’s Connect!
Featured Blog
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Top 5 FinTech Trends in the EU and UK for 2025
1. Open Finance in Europe: More Than Banking Data Open banking is evolving fast—and it’s no longer just about your current account. In the UK, the Financial Conduct Authority (FCA) is laying the groundwork for open finance, which goes beyond bank data to include pensions, insurance, and investments. In the EU, lawmakers are preparing the…
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How to Create a Winning Website for Accountants: Strategies and Real-World Examples
Being a copywriter specialized in fintech, I often find myself in the intersection of fintech and accounting. And I’ve seen some common mistakes that accounting companies make on their websites and I decided to put my copywriting expertise into action. In this article, I pulled some very important points and examples on how to create…
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Brazil Fintech Evolution: From Open Banking to Pix Crédito
Brazil’s fintech sector has undergone a significant transformation, driven by digital innovation and regulatory advancements. Back in 2021, I interviewed Carlos Kazuo Missao, then director of the GFT Group in Brazil, in the episode we talked about financial inclusion, the rise of challenger banks, the introduction of Brazil’s Central Bank instant payment system called Pix…
