Hi, I’m Ana Paula Picasso, The Fintech Writer.

/ Expert Fintech Blog Post Writing

/ Fintech Website Copy

/ Social Media Strategy

Here Is What I Will Do For Your FinTech Business:


Create Fintech Copy that Captivates Your Audience


Build Trust Through Expertly Crafted Fintech Copy that Establishes Your Brand as a Thought Leader


Work Closely with You to Understand Your Fintech Business and Goals


Take Action to Bring Your Fintech Vision to Life Through Strategic, Action-Oriented Copy

Transform Your Fintech Brand with Expert Copy

/Send me a message!

Who am I?

I’m Ana Paula Picasso and I have 10+ years of experience in the fintech industry, I understand the intricacies and nuances of the fintech landscape. I specialize in creating high-quality fintech content that speaks directly to your target audience. Whether you need website copy, blog posts, whitepapers, or other written content, I have the expertise to deliver tailored fintech content that drives engagement and conversions.

My Services

Blog Posts

As a fintech copywriting expert, I craft compelling, persuasive, and engaging blog posts that speaks directly to your audience, tells your story, and drives conversions.

Web Copy

I understand that copywriting is just one piece of the puzzle. That’s why I offer strategic insights to help you optimize your content for SEO, power your website’s performance, and drive more targeted traffic.

Social Media

From content creation to social media campaigns, I help you leverage social media to grow your fintech business and stay connected with your target market.

Expert Podcast Creation and Development Services

Podcasts are a powerful tool for deepening personal connections, elevating your brand’s authority, and extending your reach—making them a perfect strategy for lead generation.

I offer top-tier podcast creation and development services that transform your concepts into captivating audio experiences. My comprehensive suite covers everything from idea generation and content creation to professional production and strategic distribution, ensuring your podcasts are not just heard, but also actively engage your audience.

Sukesh Kumar Tedla, CEO and Founder of Kryptoskatt

I have been working with Ana at Swedish Blockchain Association for the last couple of years and she does a great job at keeping our community engaged. She is also a great speaker and does some good crypto podcasts. She has a deeper understanding of the crypto ecosystem and marketing/PR.

Anna Blyablina, Cofounder SThlm fintech week

“Ana is a highly professional digital marketer. We had a great professional relationship based on mutual trust and the ability to execute campaign ideas to achieve major results. Ana has a strong set of marketing skills, as well as the ability to generate great content based on her experience and knowledge.”

Ready to Amplify Your Fintech Brand with Powerful Copy?

/ Let’s Connect!

  • How to Create a Winning Website for Accountants: Strategies and Real-World Examples

    How to Create a Winning Website for Accountants: Strategies and Real-World Examples

    Being a copywriter specialized in fintech, I often find myself in the intersection of fintech and accounting. And I’ve seen some common mistakes that accounting companies make on their websites and I decided to put my copywriting expertise into action. In this article, I pulled some very important points and examples on how to create…

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  • Brazil Fintech Evolution: From Open Banking to Pix Crédito

    Brazil Fintech Evolution: From Open Banking to Pix Crédito

    Brazil’s fintech sector has undergone a significant transformation, driven by digital innovation and regulatory advancements. Back in 2021, I interviewed Carlos Kazuo Missao, then director of the GFT Group in Brazil, in the episode we talked about financial inclusion, the rise of challenger banks, the introduction of Brazil’s Central Bank instant payment system called Pix…

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  • The Social Media Trend That’s Changing the Fintech Landscape

    The Social Media Trend That’s Changing the Fintech Landscape

    Earlier this year, Pinterest released their Pinterest Predicts 2023 report which showed the top trends being shared by users on the platform. While many people associate Pinterest with fashion and beauty trends, the report revealed that users are also interested in personal finance topics. Driven mainly by young Millennials and GenZ, a new trend has…

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Let’s Make FinTech Great!